David Shih

Executive Creative Director at Second Nature

David Shih is currently the Executive Creative Director at Second Nature. David has over 8 years of experience in the industry, having worked as a Vice President/Executive Creative Director at Epsilon and as a Creative Director at Razorfish and Digitas.

At Epsilon, David co-led the $3M KitchenAid account and Eon Content Labs. David was also responsible for leading a complete re-branding of the 40 year-old Equal brand across social, digital, shopper and print channels. For Cracker Barrel, David created a data-driven, programmatic re-launch for their Campfire Meals across social, mobile and email channels. This highly geo-targeted campaign resulted in 3M+ total impressions on Facebook, a higher than average click thru rate, and exceeded initial sales expectations.

At Second Nature, David is responsible for leading a team of writers, art directors, producers, film makers, editors, UX designers and project managers who create original content with unique insights for the company's clients.

David Shih attended The University of Texas at Austin, where they earned a Bachelor's degree in Communications.

David Shih reports to Thad Tarkington, Co-Founder & CEO. David Shih works with Kevin Barry - Co-Founder & COO, Nicole Johnson - Head of People, and Cole Bowman - CRO.

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Previous companies

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Timeline

  • Executive Creative Director

    April, 2020 - present

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