Growth Marketing for Founders, by Founders
Most agencies learn marketing by spending their clients' money. 
We learned by fighting for our own survival.

Section 292 is named after the Indian obscenity law that stood between us and the growth of our own D2C startup, Sangya Project. When we launched, paid ads were blocked, Meta shadow banned us, and Google flagged us. We didn't have the luxury of testing with big budgets. We had to grow in the dark.

We learned to speak in codes. We learned that views don't pay the bills. We learned to turn attention into revenue on the very platforms that tried to shut us down.

Profit & Loss Thinking, Not Just Agency Thinking 

We don't look at your marketing like an agency; we look at it like founders. We know that a viral reel is useless if it doesn't lower your CAC or help you close your next round.

We Protect Your Runway: 
We obsess over unit economics because we’ve lived through the stress of payroll. We don't burn cash on vanity.

We Optimize for Investors, Not Algorithms: 
Likes don't impress VCs. Sustainable, organic traction does. We build the kind of growth that holds up during due diligence.

We value Judgment over Noise:
In regulated industries, one wrong post can kill a company. We prioritize precision and brand safety over mindless scale.

We aren’t here to just deliver assets. We align with your roadmap. Our goal is to build a marketing engine that is technically sound, economically viable, and resilient enough to scale as you grow.

Section 292

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