Brendan L. is currently the Head of Data & Innovation at SEG and has previously worked as a Football Recruitment Consultant at SciSports. With a background in sports talent identification and development, Brendan has interned as a Football Player Analyst at Tonsser, where they analyzed player footage and organized regional selections. Brendan holds a Master’s degree in Sport Management from the Johan Cruyff Institute and multiple business degrees from esteemed institutions including ESSEC Business School and the Amsterdam School of International Business.
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