SELECT sells over 4 million balls every year and also produces a large selection of sportswear and sports accessories, which are sold in more than 50 countries around the world. SELECT is also an official ball supplier to many of the best football leagues in Europe, including the German Bundesliga.

The company was founded in 1947 by Eigil Nielsen, the Danish national football team’s goal keeper. In Eigil Nielsen’s days top players could not live solely from their sport so he chose to train as a sports psychologist and also had a job in the shoe and leather industry. Here he created the first SELECT football.

In 1962 SELECT introduced one of the greatest inventions in the history of football - the 32-section ball. At the beginning of the 1970's Eigil Nielsen was again a forerunner when he and SELECT brought out a handball with 32 sections.

All sorts of football and handball tournaments are still played with balls based on Eigil Nielsen’s 32-section principle - just as all the balls produced in the world today are built on his innovation.

SELECT is partner of a long list of federations and clubs in the world of football and handball and is furthermore deeply involved in a number of humanitarian projects around the globe.

SELECT Sport A/S

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