Semcasting provides marketers with data and audience targeting solutions for online home and business users. The company’s smart zone audience targeting platform links mailboxes with modems, thereby providing advertisers with advanced levels of data accuracy, and comprehensive and compliant privacy for real-time budding, display, and advertisingenvironments. It uses big data methodologies and a genetic modeling platform to automatically integrate demographic, firmographic, socioeconomic, behavioral, and transaction data to define audiences across multiple channels.Semcasting was founded in August 2009 and is based in North Andover, Massachusetts.

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Semcasting, Inc.

Semcasting, Inc.'s headquarters in North Andover, MA, United States

This department manages financial operations and administrative functions to support organizational efficiency.

Finance and Administration

The Leadership Team at Semcasting, Inc. is responsible for steering the company's strategic direction, overseeing critical operations, and ensuring the successful execution of its business objectives. This team includes high-level executives such as the CEO, CTO, Vice President of Sales and Strategic Accounts, Principal Engineer, Chief Revenue Officer, and SVP of Business Development, Operations & Marketing, who collaboratively work to drive innovation, growth, and market leadership in data and audience targeting solutions. Their combined expertise ensures the company remains at the forefront of big data methodologies and privacy-compliant audience targeting.

Leadership Team

The Business Development Team at Semcasting, Inc. is responsible for identifying, establishing, and nurturing strategic partnerships and client relationships. They focus on expanding market reach, driving new revenue streams, and enhancing the company's platform capabilities through collaboration with industry stakeholders. This team also plays a critical role in aligning marketing strategies with business growth objectives and ensuring smooth operations across various business initiatives.

Business Development Team

The Sales and Account Management team at Semcasting, Inc. is responsible for driving revenue growth and maintaining strong client relationships. The team includes the Vice President of Sales and Strategic Accounts, Programmatic Account Managers, and a Senior Sales Executive. They focus on acquiring new clients, managing programmatic advertising accounts, strategizing to maximize campaign performance, and ensuring a high level of customer satisfaction with Semcasting's advanced audience targeting solutions.

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Leadership Team

Business Development Team

Sales and Account Management