Sempervirens Fund
Matthew Shaffer is a seasoned marketing, branding, and communications professional with over two decades of experience. Matthew currently serves as the Chief Marketing and Communications Officer at Sempervirens Fund and runs their own firm, Shaffer Brand Strategies. With a background in supporting non-profit organizations like Mission Minded and The Trust for Public Land, Matthew has a proven track record of developing successful brand strategies and communications that align with organizational goals. Matthew has also held key roles in marketing and advocacy for environmental and public health causes earlier in their career.
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Sempervirens Fund
Sempervirens Fund works to protect and permanently preserve redwood (Sequoia sempervirens) forests, wildlife habitat, watersheds, and other important natural and scenic features of California’s Santa Cruz mountains, and to encourage public appreciation and enjoyment of this environment.