AM

Alvin M

Account Executive at Semrush

Alvin M has a diverse work experience in various roles and industries. Alvin started their career as a Freelance Web Content Writer at Move Ahead Media from June 2014 to February 2016. In this role, they developed unique and informative web content for digital agencies and increased brand awareness and website traffic.

Afterwards, Alvin worked at Time Inc. UK as a Senior Advertising Executive from February 2016 to January 2018. Alvin identified and maintained sales relationships with mid-value clients, conducted project management for cross-platform projects, and sold advertising space across specialist magazines.

Alvin then joined trivago as an Inside Sales Representative from January 2018 to July 2018. In this role, they focused on account management and performance maximization of hotel profiles, managed CPC campaigns, and handled account management for English Australian and American markets.

Alvin also had experience at Typeform.com as a Social Media Manager from August 2018 to February 2019. Alvin worked with the social media team and gained insights into the day-to-day operations of a successful start-up.

Alvin further expanded their skills as a Google Ads Account Manager at Google from February 2019 to March 2021. Alvin contacted businesses to optimize, onboard, and build new ad campaigns on the Google network, negotiated budgets, and managed accounts.

Alvin then transitioned to ADP as a Client Account Manager from March 2021 to July 2021. Alvin ensured the quality and on-time delivery of global payroll, increased client satisfaction, and provided seamless payroll processes for clients across the globe.

Following that, Alvin joined Appinio as a Senior Business Development Manager from July 2021 to January 2022. Alvin focused on understanding industry dynamics and trends, identifying potential target customers, and uncovering needs within relevant prospects. Alvin drafted outbound strategies, executed communication sequences, and articulated Appinio's value proposition.

Currently, Alvin is working as an Account Executive at Semrush since January 2023.

Alvin M completed their education in a chronological manner. Alvin attended The Gryphon School from 2003 to 2010, where they studied for their GCSE & A levels. Alvin then enrolled at the University of Gloucestershire in 2010 for a Bachelor of Laws (LL.B.), but the field of study for this degree is not specified. From 2011 to 2014, Alvin M pursued a degree in English Literature (British and Commonwealth) at Plymouth Marjon University. In addition to their academic achievements, Alvin M obtained various certifications, including the Shopping ads Certification from Google in December 2022. Alvin also holds a Google Ads Certification (Search, Shopping, Display, and Video) and a Google Analytics Certificate. Finally, they have a Pelican Tall Ship Sailing Certificate, although the institution and the dates of obtaining it are unknown.

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