Katya Eisenstein

Katya Eisenstein is an experienced marketing professional currently serving as the GTM and ABM Marketing Manager in Paid Traffic at Semrush since May 2022, where Katya drives campaign success through strategic planning and technical expertise while optimizing campaigns across platforms such as Google Ads and LinkedIn. Previously, Katya held the position of Performance Marketing Manager, focusing on planning and optimizing campaigns to exceed performance targets. Prior to Semrush, Katya worked as a Digital Media Expert at McCann Digital, developing digital media strategies for top-tier brands, and served as a Customer Success Manager at Shooker and as an Account Manager with Israeli Military Intelligence. Katya holds a Bachelor of Arts in Marketing/Marketing Management from Ben-Gurion University of the Negev and a Digital Media Manager degree from UTech.