Laura Toma

Senior Email Marketing Strategist at Semrush

Laura Toma has a diverse work experience spanning multiple companies and roles. Laura is currently working as a Senior Email Marketing Strategist at Semrush since August 2022. Prior to this, Laura worked as a Retention Marketing Manager at Ring from December 2021 to August 2022. Laura also served at Booking.com, where they held the positions of Senior Email Specialist Digital Partner Experience from June 2021 to December 2021, and Partner Marketing Email Specialist from December 2019 to June 2021. Before that, they worked as a Campaign Manager Digital Marketing at LeasePlan from September 2018 to December 2019. Laura was also a part of companies like Usabilla, Netcentric - Expect Excellence, Veeam Software, Avangate, and Procter & Gamble, where they held various roles related to email marketing, campaign management, and online marketing. Overall, Laura Toma has gained extensive experience in email and retention marketing, digital partner experience, and campaign management throughout their career.

Laura Toma has a diverse education history. Laura completed their Master's degree in Marketing/Marketing Management at the Faculty of Marketing (MK-ASE) from 2016 to 2018. Prior to this, they obtained a Bachelor of Business Administration (B.B.A.) at the Faculty of Business Administration in foreign languages (FABIZ-ASE) from 2013 to 2016. Laura'seducation began at Colegiul National Mihai Viteazul Ploiesti, where they received a Diploma Bacalaureat with a specialization in Mathematics and Computer Science, along with bilingual English proficiency, from 2009 to 2013.

In addition to their formal education, Laura also has several certifications. These include a Strength DiSCovery Certificate from ESAC - Estrategias Activas obtained in March 2023, a Marketo Certified Associate certificate from Marketo, an Adobe Company obtained in March 2020, a Hubspot Email Marketing Certification from HubSpot obtained in April 2017, and participation in the L'Oréal Brandstorm 2016 Business Competition, certified by CrossKnowledge. The information regarding the obtained month and year for the Cambridge Advanced in English certificate and Google AdWords Certification is not provided.

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Timeline

  • Senior Email Marketing Strategist

    August, 2022 - present