Senior Life Services, founded by Rory F. Dougherty, is a subsidiary of Florida Insurance Services, known famously in our local community as Florida Health Agency of Vero Beach, with roots dating back to 1978. The originating agency grew to become a major provider of life, health and annuity products throughout Florida. FIS/FHA won numerous sales awards and became nationally recognized by several top-rated insurance companies as a leader in the sale of senior market products. In 1997, the Senior Life Division of Florida Insurance Services, Inc., specializing in helping seniors with final expense life insurance, was renamed Senior Life Services. Senior Life Services has rapidly grown to become one of the largest providers of final expense coverage, with sales spanning nationally across 42 States. The opening of our state of the art, 24,000 sq. ft headquarters in Vero Beach, Florida, positions us to provide the highest level of service to our clients and partners for many years to come.

Our mission at SLS is to provide the best tools and resources available in the industry, to financially empower you to care for your family in ways you may never have thought imaginable. We will offer you the best leads, sales environment, training, support, and compensation in the insurance industry, while illuminating your pathway to retirement.

Senior Life Services

The Vero Beach office focuses on sales leadership, marketing operations, and recruitment services in the life insurance sector.

Vero Beach

Rory Dougherty

Henry Stewart

James Whitley

This department focuses on providing various insurance solutions and support to clients through agents and brokers.

Insurance Services

This department manages employee benefits programs and ensures compliance with regulations and company policies.

Benefits Administration

This department is responsible for generating revenue through customer acquisition and management.

Sales Department

This department is responsible for overseeing sales strategies, managing sales personnel, and driving revenue growth.

Sales Management

This department provides expert advice and specialized knowledge to organizations in various areas.

Consulting Services

This department oversees organizational operations and administrative functions.

Senior Life Services

Org chart

Teams

Insurance Services

Benefits Administration

Sales Department

Sales Management

Consulting Services

Administration

Offices

Senior Life Services

Org chart

Teams

Insurance Services

Benefits Administration

Sales Department

Sales Management

Consulting Services

Administration

Offices

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