Lexi W. is a Gaming Analyst Lead at Sensor Tower since July 2021, where responsibilities include improving game taxonomy structure through market knowledge and data-driven analysis. Prior experience includes a Market Research Intern role at The Walt Disney Company from August 2018 to February 2019, focusing on the South China IP licensing market. Lexi W. holds a Master of Science in Project Management from The University of Manchester (2019-2020) and a Bachelor of Arts in Public Administration from Shenzhen University.
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