Melissa Cheng

Melissa Cheng is an accomplished marketing professional specializing in event and field marketing, with extensive experience across various companies. Currently serving as the Event and Field Marketing Lead at Sentry since January 2025, Melissa previously excelled as the Field Marketing Campaign & Events Manager at Hazelcast from June 2022 to December 2024, where a North America events strategy was developed to enhance B2B engagement and pipeline growth. Past roles include Demand Generation & Events Manager at NetApp, Marketing Manager at INDUS.AI, and Content Marketing Manager at Cognizant, highlighting a consistent focus on data-driven marketing, lead nurturing, and event management. Additionally, Melissa has coaching experience in volleyball, adding a leadership dimension to a diverse skill set. Melissa holds a Bachelor of Fine Arts in Advertising from the Academy of Art University.