SENUR Elektrik Motorları San. ve Tic. A.S. set out in 1962 with the mission of designing and producing functional, high quality, practical and innovative products. SENUR has made significant contributions to the development of the small electrical household appliances sector in Turkey and contributed greatly to Turkey reaching an effective role at the global level. As the first company to establish an R&D center in the sector, SENUR has become one of the manufacturer companies preferred by world giants with its knowledge, experience and technology since its establishment.
 
SENUR by producing Turkey’s first citrus juicer, the first juice extractor, the first food processor, the first carpet cleaning vacuum cleaner, the first meat grinder and the first meat mincer with food processor, stood out as the “architect of firsts” in the sector. At the beginning of 2000, SENUR focused on branding efforts and launched the Arnica brand in 2001 in order to reach more domestic and international consumers.

SENUR

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