Felicia Maxwell

Felicia Maxwell currently serves as a Sales Service Coordinator at SEPHORA since August 2023, bringing extensive experience from H&M where Felicia worked as a Flagship Visual Merchandiser from May 2005 to August 2023. In this role, Felicia excelled at creating inspiring wardrobe suggestions through weekly floor sets, successfully increasing customer loyalty, average daily sales, and units per transaction, while surpassing key performance indicators across the store. Felicia also executed several designer campaigns and launches that enhanced foot traffic and provided customers with unique fashion options. Felicia holds a Bachelor of Arts in Print Journalism from Hampton University, earned between 2003 and 2007, and completed education at Science High School from 1999 to 2003.