MW

Melissa Wee

Head Of Merchandising Singapore And Malaysia

Melissa Wee is an accomplished marketing professional with extensive experience in the beauty and cosmetics industry. Currently serving as the Head of Merchandising for Singapore and Malaysia at SEPHORA since September 2025, Melissa has previously held significant roles at Shiseido in the Cosmetic & Fragrance Division, and as a Marketing and Communications Specialist while self-employed. Prior positions include Senior Marketing Manager at Estée Lauder Companies Malaysia, and various marketing roles at L'Oreal Malaysia, where responsibilities ranged from Group Product Manager to Senior Product Manager. Melissa began the career as an Account Executive at Dentsu, Young & Rubicam. Equipped with a Bachelor's degree in Consumer Psychology and Mass Communications from the University of Windsor, Melissa has developed a strong expertise in brand management, marketing strategy, and team leadership throughout a diverse professional portfolio.

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