Seema Uddin

Category Manager (buyer) Haircare & Fragrance at Sephora

Seema Uddin is an experienced category manager specializing in haircare and fragrance, currently working at SEPHORA since May 2023. Uddin previously held various roles at Harvey Nichols from July 2009 to July 2023, progressing from an assistant buyer to a senior buying administrator, demonstrating strong expertise in product selection, stock management, and sales analysis. Key achievements include successfully project managing significant refurbishments that boosted sales at the Knightsbridge location. Uddin also contributed to the ecommerce team at Browns Fashion and served as a buying and marketing admin at Gap Inc./Banana Republic, enhancing skills in online sales processes and marketing communications.

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Sephora

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Sephora is a beauty retailer that offers clients 45,000 products across 300 beauty brands, including Sephora’s own brand, Sephora Collection. Sephora has exclusive relationships with several of these brands, including Rare Beauty by Selena Gomez and FENTY BEAUTY by Rihanna brought to market first by Sephora. In addition to selling beauty products, Sephora also provides its clients unbiased service from beauty experts. Sephora has long been a company of innovation. They revolutionized how people shop for beauty by breaking down the department store counter. More recently, they’ve innovated a new way to help pinpoint skin tone foundation matches with their exclusive Color iQ tool, using AI to color match on not only depth and undertone, but also saturation across a dataset of 10,000+ skin tones. Founded in France by Dominique Mandonnaud in 1970, Sephora now has over 2,700 stores in 35 countries worldwide, as well as an e-commerce site and a total of 30,000 employees. Luxury goods group LVMH Moët Hennessy Louis Vuitton acquired Sephora in 1997. In 2020, Sephora took the 15 Percent Pledge, committing 15% of their assortment to Black-owned companies, furthering their commitment to diversity and inclusion.