Tyana Athar

Tyana Athar is an accomplished marketing professional with extensive experience in the beauty industry. Currently serving as Directrice Marques Makeup Europe and Global Marketing Axis Director for Sephora since November 2017, Tyana is responsible for the marketing strategy and product development aligned with a three-year plan. Previous roles include Global Senior Group Product Manager at Sephora Collection and Global Group Product Manager for Make Up categories at Coty, where Tyana managed teams of product managers. Tyana's career also includes significant experience at Bourjois, where responsibilities ranged from International Marketing Manager for eye categories to managing a launch of a natural body care brand. Tyana began the professional journey at DECLEOR/CARITA as an Assistant Brand Manager for both the USA and French markets, following a degree in Marketing from IESEG School of Management.