Irene Rocha is an experienced marketing professional currently serving as the Director de Marketing at SeQura since 2017 and working as a Freelance Communication & Marketing Consultant since January 2016. Irene Rocha has a strong background in designing and executing comprehensive marketing strategies across various channels, including communications, PR-media, advertising, inbound marketing, social media, and event planning. Previous roles include Marketing Communication Manager at GAMELEARN, where Irene Rocha was a Board member responsible for a six-person team, and multiple positions at BBDO that showcased capabilities in communication strategy, account management, and consultancy. Irene Rocha's career also includes essential roles at Tactics Europe, Madrid Fusión, and internships at the Ministerio de Agricultura and the Council of Europe. Irene Rocha holds an Executive MBA from Esade and various specialized degrees in digital marketing and international business.