Erin Fitzgerald

Erin Fitzgerald is the Chief Marketing Officer at Sermo. Erin has over fifteen years of experience in marketing, with a focus on the health and wellness industry.

Erin started their career in marketing as a Marketing Coordinator at Supermarket News, a trade publication for the grocery industry. Erin then moved to Conde Nast, where they worked as a Marketing Coordinator for Supermarket News. In this role, Erin was responsible for developing marketing campaigns and managing promotional events.

In 2006, Erin joined Penton Media as the Integrated Marketing Director for their Food & Agriculture group. In this role, Erin oversaw marketing strategy and execution for three trade publications: Supermarket News, Modern Baking, and Baking Management. Erin was responsible for growing subscription revenue and increasing attendance at trade shows and conferences.

In 2011, Erin left Penton Media to join Everyday Health as the Senior Director of Marketing for their lifestyle website, whattoexpect.com. In this role, Erin grew website traffic by 50% within the first year. Erin also launched a successful social media campaign that increased engagement by 30%.

In 2013, Erin joined AccentHealth as the Vice President of Marketing. In this role, Erin was responsible for developing and executing marketing plans to drive growth across all channels. Erin also led the team that launched AccentHealth’s new patient portal, which won several industry awards.

In 2017, Erin left AccentHealth to join Outcome Health as the VP of Marketing. In this role, Erin was responsible for leading the marketing team and developing marketing strategies to drive growth. Erin also oversaw the launch of Outcome Health’s new product line, which generated $100 million in new revenue within the first year.

Erin is currently the Chief Marketing Officer at Sermo, a social network for doctors. In this role, Erin is responsible for leading the marketing team and developing marketing strategies to drive growth.

They are on a team with Andy Bray - Chief Financial Officer, Michael Joachim - SVP Commercial Development – Americas, and Alex Naro - SVP Operations. Their manager is Peter Kirk, Chief Executive Officer.