Peggy Dufour is an experienced communication professional with a robust background in brand management and editorial communication. Currently serving as Directrice de la marque et de la communication éditoriale at Servier since January 2019, Peggy oversees the corporate content strategy and institutional communication, including annual reports and brand positioning studies. Prior to this role, Peggy held significant positions such as Responsable du pôle éditorial at GEODIS, where responsibilities included managing group-wide print and digital communications, and Responsable Information & Média at SNCF Logistics, focusing on crisis communication and press relations. Peggy's career began at Dalkia, progressing from Chargée de communication to various managerial roles, highlighting strategic repositioning and client engagement initiatives. Peggy holds a DESS in communication and media studies from CELSA Paris-Sorbonne and degrees from Sciences Po Lille and Université Lille 3.
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