Parminderjit Kaur, known as Pam Kaur, brings over 12 years of professional experience in public relations and strategic communications, prominently in sectors such as fintech, automotive, healthcare, and FMCG. Currently, Pam serves as the Lead of Strategic Communications and Marcomm at Setel while having previously held positions at notable firms such as Zeno Group and VoxEureka. Pam cultivated their storytelling skills through freelance journalism and has a strong background in content development and campaign management. Pam holds a Master of Communications from Universiti Sains Malaysia and a Bachelor of Business from Taylor's University. Outside of work, Pam enjoys reading, traveling, and caring for six cats.
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