Gary O'Keeffe is currently the Head of AFL and Sport Innovation, leveraging extensive experience in the broadcasting industry. Previously, they served as an Executive Producer at the Seven Network from 2015 to 2024 and held the title of Producer/Director at both the Seven Network Limited from 2006 to 2014 and Foxtel from 2001 to 2006. Their career began at Channel 7 Perth, where they worked as a Camera Operator/Producer/Director from 1986 to 2001.
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