Cédric POUTREL is an experienced professional with a strong background in CRM and digital transformation, currently serving as the Responsable de domaine CRM multicanal at SFR since July 2006. POUTREL has led various initiatives to optimize customer experiences and maximize sales across multiple channels, including overseeing the digitalization of SFR boutiques and the deployment of sales tools. Previous roles at SFR include managing the performance of the self-care department and piloting the redesign of commercial information systems. With earlier experience as a project manager and consultant, coupled with a solid educational foundation in engineering and physical measurement sciences, Cédric POUTREL's expertise spans operational efficiency and customer relationship management.
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