Shareability
Derek Baynham has a rich and diverse work experience in the entertainment industry. Derek is currently the VP of Digital Content at Shareability, where they have been involved in showrunning and directing innovative live shows on Reddit. Prior to this, Derek served as the Executive Producer of Branded & Celebrity Content at React Media, overseeing the creative and execution of various projects. Derek also held positions at AwesomenessTV, Maker Studios Inc, and Walt Disney World, where they developed and produced original series. Derek has also worked at Nickelodeon, DreamWorks Animation, Tiny Rebellion, Walt Disney Television, and Funny or Die, where they contributed as a writer, director, and producer in various capacities. Derek'sexperience spans across different platforms and includes creating engaging content for brands and entertaining audiences across multiple channels.
Derek Baynham's education history includes attending the Canadian College of Performing Arts but does not specify the start or end years, the degree pursued, or the field of study.
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Shareability
We Drive Story Performance. We are a brand consultancy and social content studio with inter-connected strategic, creative, and production services. Known for creating some of the most shared video campaigns of the last decade, Shareability works with companies like Google, Intuit, Mars, Adobe, and others, to help them maximize story performance. The company's data-fueled engagement strategy has driven over 5 billion organic views and 200 million shares with social hits including “Ronaldo in Disguise” with global football superstar Cristiano Ronaldo, “Unexpected John Cena” with WWE star John Cena, “Baby Olympics” with the International Olympic Committee, “Say it to Your Sister” with social media star Jay Shetty, and “Photoshop Battles Live” the first episodic series on Redditt. On the advisory side, Shareability’s Brand Consultancy bridges the gap between brand storytelling and performance marketing, helping brands create and optimize stories that increase consumer engagement, foster brand loyalty, and drive revenue growth. Shareability co-founded Down Home, the next-generation entertainment company built from and for the heart of America. Together with superstar Tim McGraw and the Hollywood studio Skydance (Top Gun, Air, Mission Impossible, etc.), Down Home will create engaging content, brands, and experiences born out of Nashville.