Will Alexander is a seasoned engineering professional currently serving as Principal Engineer at SharkNinja since April 2021. In this role, Will has been instrumental in establishing a centralized analysis function that incorporates FEA, CFD, and thermal analysis, enhancing product delivery and promoting collaboration across global engineering teams. Prior to this, Will held multiple positions at Dyson from December 2012 to October 2020, including Data Insight Analyst, Senior Structural Analysis Engineer, and Technical Lead, where responsibilities included identifying structural and mechanical issues and utilizing FEA software to implement design improvements. Will also has experience as a Mechanical Engineer at Solion Ltd and as a Laser Service and Maintenance Engineer at Amada United Kingdom Limited. Will holds a Master of Science in Renewable Energy: Technology and Sustainability and a Bachelor of Engineering in Mechanical Engineering, both from the University of Reading.
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