Anabela Carneiro

Anabela Carneiro is the Head of Category Management at Shell, where they direct P&L responsibilities and develop category strategies for various store categories. Previously, Anabela served as a Category Manager at Carrefour and Shell, where they successfully increased net sales and supplier income. With a background in marketing management at E.Leclerc and experience as a Product Manager Assistant at FagorBrandt and Kuoni, Anabela has consistently demonstrated strong analytical and negotiation skills throughout their career. Anabela holds multiple marketing degrees from INSEEC and a professional license in Urban Planning from Université Paris X Nanterre.