Serena Carter is a skilled Key Account Manager specializing in Lubricants Automotive at Shell since March 2018, where effective management of UK National Dealer groups has resulted in significant growth and increased market share for key strategic customers. Prior to this role, Serena served as the Procurement Manager for Bitumen and Chemicals Bulk Transport, overseeing road transport procurement across Europe and Africa, and also worked as a Business Analyst in the Lubricants Supply Chain to identify and address value leakage. Earlier experience includes a position at Waitrose in the Fruit and Veg department and a tenure as a Fitness Instructor at The Edge, The University of Leeds. Serena holds a BA in Geography (International honours) from the University of Leeds and has also studied at The University of Queensland.
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