Hospitality sales training and coaching are our passions and, we love what we do!

Shepherd and Associates provides effective and practical methods of evaluating and measuring hospitality salesperson performance.   Our clients receive feedback and recommendations regarding sales interactions ranging from standard and proposal calls, to RFP shops and competitor intelligence.

All Shepherd & Associates employees have worked in a hotel sales capacity, and have first-hand knowledge of hospitality shops from both a sales manager/director and shopper perspective.  They understand the evaluation process, the undeniable impact of positive coaching, and the importance of applying recommendations and best practices.  

It is our goal to help you distinguish your hotel from the masses through post-training opportunities that build and improve salesperson performance.

Contact Shepherd & Associates today at cheryl@shepherdandassoc.com. Let us help your team thrive in the hospitality landscape!

#Hospitality #HospitalitySales #SalesCoaching #Hotels #HotelSales

Shepherd & Associates, LLC

Cheryl Shepherd

This department oversees organizational oversight and strategic decision-making.

Shepherd & Associates, LLC

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Shepherd & Associates, LLC

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