Jeff Simonton is a Digital Operations Consultant currently enhancing dealer performance at Shift Digital through strategic optimization of virtual processes and vendor products. Previously, from 1990 to 2017, they accumulated extensive experience in roles including Master Control/News Photographer at WLAJ-TV and Digital Marketing Consultant at CDK Global, where they significantly improved dealership alignment and performance. Jeff has also held positions as Marketing Director at McDonald Auto Group and Digital Marketing Manager at Mike Young Buick GMC, showcasing a commitment to elevating consumer experiences and driving bottom-line results. They earned a BA in Communication Arts & Sciences from Michigan State University in 1991.
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