Pauline Babouhot

Pauline Babouhot is an experienced marketing professional currently serving as the EMEA Field Marketing Manager at Shift Technology since November 2018. In this role, Pauline defines the marketing plan for Europe, manages budgets and providers, and supports sales teams. Pauling is responsible for planning and organizing both online and offline events in Europe, as well as developing field marketing campaigns and an ABM strategy for the UK market. Previous positions include Digital Marketing Manager at Harvest Groupe, where Pauline oversaw SEO optimization and community management, and Marketing Manager roles at various organizations with responsibilities in partnership development, public relations, and event organization. Pauline holds a Master of Business Administration in Marketing and Business Strategies from PPA Business School and additional degrees in Event and Cultural Mediation and Communication.