Jun How Lee is a CRM Specialist with over three years of experience in lifecycle automation, content personalization, customer engagement, segmentation, and analytics. They have demonstrated leadership by managing a team of five in Southeast Asia, focusing on driving CRM metrics and implementing innovative strategies. Currently, Jun How serves as the Regional CRM Manager at ShopBack and has previously held various roles, including Group CRM Manager at HappyFresh. Jun How earned a Bachelor's degree in Marketing from Tunku Abdul Rahman University College.
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