Wei Lim has extensive experience in both the music industry and strategic operations, having served as a sound engineer for various high-profile artists and organizations from 2012 to 2015, delivering over 50 records, including two Grammy-nominated projects. They later transitioned to roles in product management and engagement management at Telling.ai and Kearney, respectively, before becoming the Head of Affiliates and Special Projects at Shopee in 2022. Wei also held the position of Recording Services Lead and Lecturer at Carnegie Mellon University from 2015 to 2018. Wei earned a Master of Business Administration in Strategy, Economics, and Marketing from Carnegie Mellon University and holds two Bachelor of Science degrees from the University of Michigan in Brain, Behavior & Cognitive Science and Sound Engineering. Currently, Wei serves as the Head of Campaigns at Shopee.
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