William Yu is a Chinese business professional with extensive experience in cross-border e-commerce and digital transformation. They served as an Associate and Engagement Manager at McKinsey & Company from 2020 to 2023, focusing on enterprise technology and digital transformation across various industries. Previously, William held analyst roles at Altman Vilandrie & Company and Lift Ventures, and worked in customer service and business development at RedAwning.com. Currently, they are the Sales Operations Lead for Vietnam and Thailand at Shopee and they also lead electronics cluster operations for the company. William holds a Bachelor of Arts in Applied Mathematics from UC Berkeley.
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