York Yang

York Yang serves as the Head of FMCG at Shopee since June 2018, leading the business development team for the FMCG cluster in Taiwan. Previously, York held leadership roles in the Home & Living category, including Head of Home & Living and Senior Category Manager, focusing on key account and category management. Earlier experience includes serving as Brand Director for Crate and Barrel Taiwan at Test Rite 特力集團 and various management positions at Test Rite Retail Co. Ltd, where responsibilities spanned promotions, marketing strategies, and category management. With a strong focus on home furnishing and a Master's degree in Economics from Tamkang University, York Yang has developed expertise across several product categories, including rugs, lighting, and furniture.