Boris Jovic

Boris Jovic is a seasoned marketing technology and operations professional with extensive experience in driving growth and optimizing marketing strategies for various organizations. Currently serving as the Director of Marketing Technology and Operations at Shopify, Boris has successfully scaled the sales and marketing growth engine, generating significant annual recurring revenue. Previous leadership roles include Head of Marketing Technology and Operations at Shopify, Practice Lead at Quarry, and Global Marketing Strategy and Operations lead, where Boris consulted for major enterprises on marketing operations and technology. Boris has also held senior positions at start-ups and established companies, focusing on lead generation and marketing effectiveness. With a solid educational foundation including a Master's degree from Alma Mater Studiorum – Università di Bologna and an Honours Bachelor of Arts from Western University, Boris combines academic excellence with practical expertise in the marketing landscape.