Caitlin Smith is currently the Marketing Automation Lead at Shopify, where they focus on demand generation and marketing automation. Previously, Caitlin held various roles at Cossette and Track DDB, including Senior Account Executive and Account Supervisor, managing high-profile accounts and complex digital campaigns. They have extensive experience in email marketing, project management, and client relations, having worked with multiple clients across different sectors. Caitlin earned a Bachelor of Arts in English Literature from McGill University.
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