Jonathan Michelin, MA, CMT, serves as the Experimentation and Analysis Manager at Shopify, where responsibilities include driving data-driven decision making for projects exceeding $600M and developing 26 analytics automation tools. Previously, Jonathan held positions such as Marketing Experimentation and Analysis Specialist at Shopify, Direct Analyst at Dyson, and Digital Analytics and Insights Specialist at Shiseido, contributing to various analytics projects and delivering strategic insights. In addition to professional roles, Jonathan is a Lead Instructor at BrainStation, teaching Data Analytics. Jonathan's educational background includes a Master of Arts in Economics, a Certificate in Management of Enterprise Data Analytics, and a Bachelor of Commerce in Business/Managerial Economics from the University of Toronto, complemented by additional certifications in Entrepreneurship and Meditation Teacher Training.
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