Michaël Farache

Michaël Farache has extensive experience in customer experience management and digital transformation within the e-commerce and telecommunications sectors. Currently serving as the Manager MOA Pôles Expérience Clients at showroomprive.com since March 2017, Michaël leads a team focused on driving strategic digital transformations in customer relations and transportation, while also overseeing administration for Salesforce and telephony tools. Previously, roles included Chef de Projets for e-commerce and CRM, and responsibilities at SFR Business involved improving customer journeys and systems integration following corporate mergers. Michaël's early career included significant consultancy positions at Sopra Steria Consulting and Soft Computing, where expertise in data analysis, CRM implementation, and project management was developed. Michaël holds a DESS in Marketing-Vente from the Conservatoire National des Arts et Métiers and a Maîtrise in Cellular Biology from Université Paris 13.