Christopher Bates is a hospitality revenue and distribution professional with 25 years of experience in the hotel, resort, and theme park industries. Currently serving as the VP of Sales and Marketing Operations at SHR Group, Christopher has held various leadership roles, including Managing Director at Enrich Hospitality Solutions and Head of Revenue Management at PortAventura World, where significant revenue growth was achieved. Christopher earned a BS in Hotel Restaurant Institutional Management from Johnson & Wales University and is pursuing an Executive MBA in International Hotel Management at Les Roches.
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