Lisa Tomassen is an accomplished brand strategist and marketing professional with extensive experience in leading integrated marketing campaigns across various sectors. Currently serving as the Brand Strategy and Marketing Senior Manager at Shutterfly, Inc. since May 2021, Lisa has successfully driven brand awareness and engagement through creative initiatives. Prior roles include Integrated Marketing Account Director and Food/CPG Practice Leader at Colle McVoy, where strategic marketing efforts contributed to significant client success. At General Mills, Lisa's data-driven approach resulted in double-digit year-over-year sales growth for Pillsbury, while previous experience in public relations enriched expertise in media strategies. Lisa holds a Bachelor of Science in Organizational Communications and Business, with a focus on Public Relations and Marketing from Concordia College.
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