Madison Spencer is a Senior Marketing Specialist at Shutterfly, where a personalized churn re-engagement initiative generated over $3.74M in revenue since March 2023. Prior experience includes the role of Assistant Manager, Digital Marketing at Newell Brands, focusing on email automation strategies and lead optimization. Madison also served as Marketing Coordinator at LiftOne, where automated campaigns improved conversion rates, and at SPATCO Energy Solutions, overseeing marketing operations for a large organizational structure. Earlier career highlights include internships with Appalachian State University Athletics and Crescent Communities, LLC, where contributions involved branding initiatives and social media management. Madison holds a Bachelor of Science in Business Administration with a focus on Marketing from Appalachian State University.
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