Mauricio Godoy

Mauricio Godoy is a Strategy Director and author of “Blinding Colors,” currently shaping social media and CRM strategies at Sid Lee. Previously, they held prominent roles at McCann New York, VMLY&R, and Aetna, where they significantly enhanced brand engagement and created impactful social media campaigns. Mauricio’s work has led to recognition in The New York Times for insights on Artificial Intelligence trends and has driven successful initiatives for major brands like Wendy's and Verizon. They earned a Bachelor of Science in Broadcast Communications from Barry University.