Melissa Cabral

Melissa Cabral has an extensive work experience in the field of marketing and advertising. Melissa is currently the Head of Strategy at Sid Lee since 2023. Prior to that, they held the position of Head of Strategy at David&Goliath from 2022 to 2023. Melissa also worked at The Many as the Head of Strategy from 2021 to 2022, Group Strategy Director from 2019 to 2021, and Strategy Director from 2018 to 2019. Melissa was a Strategy Director at Crispin Porter + Bogusky from 2016 to 2018 and a Senior Strategist at McCann from 2014 to 2016. Additionally, they served as an Adjunct Professor at Miami Ad School from 2014 to 2016. Melissa also held positions of Senior Brand Strategist at Droga5 from 2013 to 2014, Strategic Hybrid (brand strategist + digital media) at The Martin Agency from 2010 to 2013, and Behavioral Planning Intern at BBDO in 2009.

Melissa Cabral has a Master of Science degree in Advertising and Communications Strategy from VCU Brandcenter. Melissa also holds a Bachelor of Science degree in Mass Communications and Psychology from Virginia Commonwealth University.