Alan Granger

Marketing Director at Sports Interactive

Alan Granger has a diverse work experience in marketing and digital media. Alan'smost recent role was as the Marketing Director at Sports Interactive (SI), where they oversaw the development and execution of the global brand and digital marketing strategy for Football Manager. Alan also led the rebranding of Football Manager, including brand foundations, messaging, and strategies. Prior to this, they held positions as Head of Brand and Marketing, Senior Marketing Manager, and Digital & Social Media Manager at SI. Before joining SI, Alan worked at AIFS as an Online Marketing and Digital Media Executive for Camp America, where they managed social media, implemented digital campaigns, and handled website CMS management. Alan also gained experience in the Scottish Football Association as a Communications Assistant and at Camp America as a Recruitment Coordinator.

Alan Granger obtained a Bachelor's Degree in Communication & Mass Media from Glasgow Caledonian University between 2002 and 2006. Alan later pursued further education at The Institute of Direct and Digital Marketing from 2016 to 2017, where they completed The IDM Postgraduate Diploma in Digital Marketing, specializing in Marketing.

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Timeline

  • Marketing Director

    December, 2022 - present

  • Head Of Brand And Marketing

    April, 2022

  • Senior Marketing Manager

    June, 2019

  • Global Marketing Manager

    May, 2017

  • Digital Social Media Manager

    May, 2015

  • Digital Marketing Coordinator

    April, 2014