Robert Helstrom (Rocket)

President at Sightly

Robert (Rocket) Helstrom is an experienced marketing executive with a strong background in digital marketing and leadership roles. Robert (Rocket) currently serves as the President of Sightly, a leading real-time marketing and intelligence company. Prior to this, they held positions such as Senior Vice President of Marketing & San Diego GM, Vice President of Marketing & San Diego GM, Vice President of Product & San Diego GM, and Vice President of Product at Sightly. Before joining Sightly, they were the Co-Founder and General Manager of Kazzoe, LLC, where they managed strategy, product, marketing, and operations for a software company. Robert (Rocket) also served as the Head of Digital Marketing at Andersen Windows, where they played a key role in shaping brand strategies and launching successful content marketing programs. Earlier in their career, they were an Account Supervisor & Partner at Hiebing, where they established the agency's digital department and implemented marketing programs for various B2B and B2C clients.

Robert (Rocket) Helstrom has a Bachelor's and Master's degree in Media & Communication from Northern Illinois University. In addition to their formal education, they have obtained certifications including an Agile Certified Product Manager and Product Owner Credential (ACPMPO) from AIPMM The Association of International Product Marketing and Management, and a Content Marketing Certified credential from HubSpot, both obtained in June 2019.

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