Shane Stone

Senior Director, Demand Generation at Signpost

Shane Stone has a diverse work experience spanning over several years. Shane'smost recent role is an Advisory Board Member at MilestoneIQ, where they serve as an angel investor and provides guidance on GTM strategy, sales funnel optimization, and growth initiatives. Prior to this, Stone was the Director of Growth Marketing at Kiavi, where they successfully led demand generation, digital advertising, and paid advertising strategies. Shane also championed a holistic marketing approach and established forecasting, data analysis, and reporting structures. Before that, Stone served as the Head of Performance Marketing at Funding Circle US, where they were responsible for driving strategic direction and profitability for various marketing programs. Shane also worked as the Growth Marketing Director at Mammoth Growth, helping Fortune 1000 and venture-backed companies translate data into growth opportunities. Additionally, Stone has experience as the General Manager and Head of Strategy at ProtectMyROI, where they led the company through multiple successful pivots. Shane'sfocus on lead generation, ABM programs, lifecycle marketing, and closed-loop reporting resulted in significant revenue generation for clients across various industries. Stone's earlier role as a Senior Marketing Manager at Nationwide Corporate involved managing paid media, overseeing agency relationships, and automating reporting using CRM.

Shane Stone holds a Bachelor's Degree in Computer Science from Hawaii Pacific University. There is no information provided regarding the start and end year of their education at this institution. Additionally, Shane has attended Landmark, although no details are available regarding the degree obtained or the field of study. In terms of certifications, Shane holds various credentials, including being ABM Advanced Certified by Demandbase, Analytics & Implementation Expert by Segment, Eloqua Advanced Training Certified by Eloqua, Google Ads Search, Display & Video Certified by Google, and Salesforce Certified Administrator (SCA) by Salesforce. The specific months and years these certifications were obtained are not specified.

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