Paula Garzon

Paula Garzon is a digital marketing professional with eight years of experience specializing in lead generation and campaign optimization on platforms like Facebook and Google Ads. Currently serving as the Segment Marketing Leader Latam at Siigo, Paula designs regional strategies and coordinates teams to ensure effective marketing plans. Previously, Paula held roles such as Marketing Specialist at Cafeto Software and Marketing Product Owner at Siigo S.A., focusing on inbound and email marketing strategies. Paula earned a Master’s in Digital Marketing & E-commerce from EAE Business School and holds a degree in Marketing from Universidad Santo Tomás Colombia.