Sandra M. is a seasoned marketing professional with extensive experience spanning multiple sectors, including B2B and hospitality. Currently serving as Channel Marketing Manager at Silae since November 2022, key responsibilities include market segment analysis and partner need assessment, alongside loyalty strategy development. Previous roles include Marketing Campaign Manager, responsible for annual marketing planning and campaign execution, and Marketing & Communication Manager at Travel Planet, where Sandra developed the brand identity and communication strategies. Career highlights include significant contributions to brand development at Openmind and Elior France, as well as successful project leadership in various marketing roles at companies like Barrière and Antalis. Sandra holds a Master's degree from ESCEM and additional certifications in digital marketing from ESCP Business School.
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