Jeff Frum

SVP, Sales & Marketing at Silverado

Jeff Frum has always been driven by a desire to improve quality of life – from his experience outfitting hospitals with the medical devices they need to serve patients, to his current role at Silverado.

Helping families get the support they need earlier during a health crisis is at the heart of Jeff’s responsibilities. He and his team are committed to changing for the better the way healthcare is delivered to patients with dementia and other life-limiting illness by pioneering new models of care supported by Silverado’s industry-leading clinical outcomes.

During his 25 years in medical devices, Jeff developed expertise working with complex hospital systems and created business development strategies focused on clinical outcomes and their impact on health care reform. At Silverado, Jeff partners with Accountable Care Organizations (ACOs), hospitals and health systems, medical groups, insurance providers, faith based and community organizations.

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