Justin Mitchell

Justin Mitchell is an experienced technology leader currently serving as CTO North America at Armakuni since January 2024. Justin has a long tenure at Simform, beginning in March 2010, where roles included COO and Board Advisor, driving revenue growth to achieve $35 million in Annual Recurring Revenue. As the Founder and Creative Director of SoFriendly since January 2016, Justin has led product development for major clients like Hilton and Google. Justin also founded Yac, which garnered recognition as a top productivity app and successfully launched to enterprise customers. Notably, as Creative Director at SweetRush from 2016 to 2019, Justin contributed to innovative AR/VR learning experiences for Fortune 100 clients. As a Co-Founder of NXT-ID Inc., Justin was instrumental in the company's IPO on NASDAQ and holds over 20 patents in cyber security and biometrics. Justin earned a Bachelor of Arts in Interpersonal Organizational Communication from the University of Central Florida.